The ‘all you can eat subscription’ that Netflix offers, lets you watch your favorite shows anywhere and at any time you want. They started with renting boxed products through a mail service nationally (in the US) and shifted to delivering on-demand entertainment catering to diverse needs globally. Netflix is an inspirational example of a company that successfully shifted their business model multiple times and grew exponentially because of that. Netflixing has become synonymous to binge-watching. And when you think about binge-watching series and movies you think of……right: Netflix. When you think about colored sticky notes, you think Post-it. When you think about searching online, you think Google.
